Linda Powers

About Linda Powers

For nearly two decades, Linda Powers has helped financial services companies tell their stories, but she believes First Financial Security, Inc.’s may be the most compelling one on which she’s worked. As Marketing Communications Manager for FFS, Linda is responsible for writing all corporate content; public relations; websites and social media; and corporate communications. She works on branding strategies for the company, developing messaging to support the brand, the company and the field. The West Virginia native earned bachelors and masters degrees in Journalism – Advertising and Public Relations from Marshall University. In addition to 17 years experience as Vice President of Communications for two companies with business models similar to FFS’, Linda has worked in hospital/healthcare public relations, been a travel magazine editor, and run her own marketing/public relations/creative agency. She spends her down time cooking, reading and going to movies. Most weekends, you’ll find Linda and her husband, Paul, at various soccer fields around Georgia, cheering for their teenaged son and left mid-fielder, Thomas.

6 Ways to Lower the High Cost of Healthcare

What’s the No. 1 financial concern of most Americans? It’s the high cost of healthcare. Here are six ways to lower those costs and make them more manageable. If I asked you to name a financial concern that worries you the most, what would it be? If you’re like many Americans, you’d say it’s not [...]

Holiday Shopping Trends (Infographic)

Holiday Shopping Trends for 2016 Should Make Retailers Happy. This should be a jolly, holly holiday for America’s retailers, as consumers have larger budgets and an equal amount of confidence. Holiday shopping trends are always an interesting study. Based on the economy and consumer confidence, they change every year. We’re intrigued by how much our fellow [...]

Closing the Gender Pay Gap

Women continue to earn less money than men, but the gender pay gap extends beyond the workplace. It significantly impacts retirement savings. It’s a well-documented fact. Through their working lives, women earn less than men.1 While it’s difficult for women who still work, the gender pay gap is a greater problem for retiring senior women. [...]

Black Friday Sales: A Must or a Bust

Once the leftover turkey and cranberry sauce has been put away, our thoughts turn to the Black Friday sales. But, are these mega sales worth it? It’s billed as the biggest shopping day of the year, but do you really find the best prices at Black Friday sales? With Thanksgiving quickly approaching, people are getting [...]

How Much Insurance do I Need?

To determine how much insurance you’ll need to buy today, you’ll need to know how much financial help your family will require in the future. In a survey, people said they were “intimidated by the process of buying life insurance.”1 One reason cited was not knowing how much insurance to purchase. It’s Life Insurance Awareness [...]